ICED! The Illusionary Treatment Option
Icing is wrong: Learn the fascinating story, scientific breakdown, alternative & how to lead others out of the ice age
Author: Gary Reinl
Foreword by Dr. Kelly Starrett
ICED! is the must-read book of the year for athletes, coaches, trainers, doctors, therapists, and even those who just have soccer-playing or knee-bumping kids. Far from a dull physiological text, it reads like an epic journey about the biggest and most flagrant medical misconception of modern times.
Gary Reinl brings America in from the cold and tells the unexpectedly entertaining story of how the world's cold-hearted love affair with ice began, why it is based on nothing more than the largest instance of "physiological hearsay" in human history, the folly of the ice gurus' gospel, and how he helped usher in the end of the ice age in professional athletes.